Shein, a rising Chinese fast-fashion Decacorn (a company valued at over $10 billion), offers discounted woman’s clothing online, targeting the Generation Z. Shein is a privately owned company founded in 2008, by Chris Xu, an American-born Chinese. Shein’s business model is reflecting the ever-changing clothing styles of the generation Z. New trends are emerging fasterContinue reading “The Rise of Fast Fashion Retailer Shein”
Tag Archives: innovation
Amazon vs. Alibaba: A Rivalry Fueling Retail Innovation
Global marketplaces such as Amazon and Alibaba are continuing to expand their market share, both domestically and internationally. Digital marketplaces are flourishing, and consumers tend to shop on marketplaces because of the outstanding customer experience, its simplicity, reliability and efficiency. For instance, the goal of Amazon is to be the earths most customer-centric company, drivingContinue reading “Amazon vs. Alibaba: A Rivalry Fueling Retail Innovation”
The ‘Super-app’ WeChat Connects Companies with Millions of Consumers through Mini Programs
Wechat (微信 Wēixìn) is a lifestyle app, covering multiple areas of your daily life. On Wikipedia, Wechat is described as a multi-purpose messaging, social media and mobile payment app developed by Tencent. Wechat is often referred to as a “super-app” and it is a digital “must-have” if you live in China. You do everything withContinue reading “The ‘Super-app’ WeChat Connects Companies with Millions of Consumers through Mini Programs”
The Next Generation of Retail – Five Innovative Companies to Follow in the Coming Years
In the recent years we have witnessed a big transformation within retail. Physical stores are struggling to maintain their sales and margins are slim. In this article, I want to explore the evolvement of global retail by focusing on five innovative companies that have all embraced new technology and leveraged its capabilities to reach aContinue reading “The Next Generation of Retail – Five Innovative Companies to Follow in the Coming Years”
Digovation 