China has gone through a massive transformation from being known as the “world factory” of cheap goods to become the global innovation ‘powerhouse’, setting new global trends within the digital commerce space. This reflects Chinas strategy, launched in year 2015 by prime minister Li Keqiang, called “Made in China 2025” (MIC), an initiative which setsContinue reading “China has Become the Global Digital Commerce Trendsetter”
Tag Archives: ecommerce
Singles Day 2020 – A Shopping Festival In the Time of a Pandemic
Singles Day, the worlds largest 24 hours shopping event, has passed once again, reaching billions of sales. This years event was special with covid-19 in center of everything for the past months. The pandemic has put the global economy under pressure. However, China has been the first country to recover from the pandemic, and hasContinue reading “Singles Day 2020 – A Shopping Festival In the Time of a Pandemic”
The ‘Super-app’ WeChat Connects Companies with Millions of Consumers through Mini Programs
Wechat (微信 Wēixìn) is a lifestyle app, covering multiple areas of your daily life. On Wikipedia, Wechat is described as a multi-purpose messaging, social media and mobile payment app developed by Tencent. Wechat is often referred to as a “super-app” and it is a digital “must-have” if you live in China. You do everything withContinue reading “The ‘Super-app’ WeChat Connects Companies with Millions of Consumers through Mini Programs”