China has a population of about 1,4 billion people, and about 900 million internet users. Chinese companies have been really good at serving their massive consumer market, and been pioneering successful business models and platforms. Some of these business models are built of the idea of interconnected digital ecosystems, enabling an end-to-end seamless customer journey. “AContinue reading “The Development of Digital Ecosystems in China”
Tag Archives: e-commerce
Understanding the E-commerce Landscape in China
China is the largest e-commerce market in the world, and about 50% of global online transactions occur within the country. E-commerce in China can be challenging to navigate because of its size, pace and constant evolving consumer trends. My goal of this article is to give an high-level overview of e-commerce in China by touchingContinue reading “Understanding the E-commerce Landscape in China”
The Power of Marketplaces in China
An online marketplace is a digital “shopping mall”, where you can access many product categories through one platform. The marketplace model dominates the e-commerce landscape in China and some well-known marketplaces in China are coming from the two tech-giants Alibaba and JD.com: Alibaba (Largest e-commerce company in China): acts as a middleman, connecting buyers andContinue reading “The Power of Marketplaces in China”
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